Open Access Original Research Article

Marketing Environment of Small and Medium Enterprises in Pahang, Malaysia

Putri Rozita Tahir, Muneer Sultana

Journal of Economics, Management and Trade, Page 1-8
DOI: 10.9734/BJEMT/2015/17581

Aims: The main aim is to examine the Socioeconomic Profile of Small and Medium Enterprises (SMEs) in Pahang and also to scrutinize the Internal and External forces of Marketing Environment of the SMEs in Pahang.

Place and Duration of Study: Study was directed only for SMEs that are registered as Halal SMEs in Pahang and was used as respondents for the period of 2013-2014.

Methodology: Primary data: The instrument selected for this research is questionnaire survey. Survey instrument is referred to a form that is composed of structured questions answers collected from the sample of 94 participants consisting of 37 female and 57 male respondents. The questionnaire mainly included self-designed questions and the survey instrument was developed to suit the targeted respondents in the present study. Secondary data: All existing literature was obtained from internet websites, magazines, and e- journals. Data was analyzed through ranked method using 5-point Likert scale represented by 1- strongly agree to 5-strongly disagree.

Results: The outcome of the study reveals that the SMEs are located outside their respective cities. Most respondents perceived that the environmental variables are conducive to the success of their business as respondents were asked to answer based on the environment in which they operate the Halal business.

Conclusion: The halal market is huge and attracts SMEs all over the world; future research can also be conducted to examine the level of success of halal SMES in other parts of the world since the marketing environment is different in the sense that the SMEs in other countries may have different requirements or different perceptions of influence of the environment.

Open Access Original Research Article

Gender and Small Business Growth Orientations: Theory, Evidence and Implications for Ghana’s Small Business Sector

Richard Ampadu-Ameyaw, Paul Adu Ntifo, Emmanuel Tetteh

Journal of Economics, Management and Trade, Page 1-16
DOI: 10.9734/BJEMT/2015/17413

This paper contributes to addressing questions about why differences in business growth between men and women businesses exist. The paper employs key and informant interviews, literature reviews and survey of about 4000 heads of rural small businesses in gathering data. The result indicates that while both genders face limited access to productive resources, the men’s accessibility to such resources is generally better. It also observed that while several factors may influence the growth orientations of the genders, differences between them is not that much and that the most important factors influencing growth orientation is arguably the motivation to start a business. This was evident by the fact that while men were more likely to concentrate on growth orientation factors in establishing their businesses, women were more likely to think of survival (needs related factors) in setting up businesses. This suggests that although men may have better access to productive resources as opposed to their women counterparts, growth orientations of both genders is different. This suggests that policies aimed at targeting a particular set of people to grow their businesses and others to establish businesses for purposes of survival will have a higher rate of success than a ‘one sixe fit all’ policy. This results contribute knowledge to the development of evidenced base policies theories on small business success. The use of new data from the filed spells out the originality feature of the study. It is concluded that using the metric of growth alone to justify the (in) efficiency and growth of men and women headed businesses.

Open Access Original Research Article

Integrated Management of the Cultural Tourism Products Based on the Value Chain

Journal of Economics, Management and Trade, Page 1-10
DOI: 10.9734/BJEMT/2015/18974

The dynamic growth of cultural tourism around the world in recent years has generated unmet market needs to create the proper management of products based on the cultural heritage of past and present generations. The first part of the article presents the essence of cultural tourism products with special emphasis on quality and the brand of these products. The second part of this article describes the integrated system of cultural tourism products management related to the value chain, which is based on unique author’s contribution. The introduced model of creation and management of cultural tourism products is focused on the pro-quality approach. This approach, enhanced with supportive promotion, will lead to the creation of the brand and should help to gain competitive market advantage.

Open Access Original Research Article

Financial Inclusion, the Route to Enterprise Success: Perceptions of the Manufacturing MSEs Owners and the Challenges of the Banking Institutions in Masvingo Urban

Emmanuel Dumbu

Journal of Economics, Management and Trade, Page 1-9
DOI: 10.9734/BJEMT/2015/16286

There are many entrepreneurs in all corners of Zimbabwe who are either running a manufacturing enterprise or contemplating to open one, but there are plenty stories telling about the closing of these enterprises a short time after opening their doors. Financial institutions play a pivotal role in the successful running of the enterprises. However, financial exclusion is rampant in the manufacturing MSEs. Financial exclusion of the manufacturing MSEs is a cause for concern and warrants an in depth investigation in order to enhance banking of the unbanked sector of the economy. This study sought to explore causes of financial exclusion of the manufacturing MSEs and the views of the banking institutions on dealing with the manufacturing MSEs as far as banking them is concerned. The study employed a descriptive survey design and was largely qualitative. An open ended questionnaire and semi-structured interviews were used to gather data. A sample of 10 manufacturing MSEs was extracted using purposive sampling technique. The study established that financial inclusion of the manufacturing MSEs is hampered by a number of factors such as exorbitant banks charges, low saving interest rate, high transactional demand for money by the manufacturing MSEs owners and lack of information on services provided by banks. The study therefore, recommended that the central monetary authority should play a leading role in crafting and formulating financial inclusion frameworks that take recognition of the small manufacturing MSEs.

Open Access Original Research Article

Factors Affecting Purchase Intention of Online Shopping in Zalora Indonesia

Haryo Bismo Putro, Budhi Haryanto

Journal of Economics, Management and Trade, Page 1-12
DOI: 10.9734/BJEMT/2015/18704

The purpose of the study examined the relationship between ease of use and consumer attitudes, the relationship between usefulness and consumer attitudes, the relationship between perceived risk and consumer attitudes, and the relationship between consumer attitudes and intention to buy Zalora. The data collection used convenience sampling technique and the execution using questionnaire to collect the data. This method is used because the chosen sample must understand about the research problems. Questionnaire spreaded to 150 online consumers who has intention to buy Zalora at Paragon Mall in Surakarta. The geographical selection based on practical reasons where Surakarta has many online consumers. The 150 usable questionnaires were analyzed with SPSS. In this study, Structural Equation Modeling (SEM) is used to analyze the hypothesis of the research. The result showed positive relationship and all of the hypothesis is supported.

Open Access Original Research Article

Developments in Value Creation and Appropriation of Nigerian Non-financial Quoted Companies

Fatai Abiodun Atanda, Taiwo Olufemi Asaolu

Journal of Economics, Management and Trade, Page 1-13
DOI: 10.9734/BJEMT/2015/18640

This study examines the patterns and trends in the economic value created and appropriated by the Nigerian non-financial quoted companies over the years 1990-2012. The study uses panel data, collected from the audited annual financial statements of 68 out of 146 non-financial quoted companies in Nigeria. The study uses descriptive and inferential statistics such as percentages, measures of central tendency, graphs and trend analysis techniques to analyze the data. The study finds that employees captured the highest percentage (23.1 percent) of the economic value created by the companies, followed by government and shareholders in that order. In addition, the study finds significant positive relationship of time with value creation (β=0.347, P=.067), the value distributed to employees (β=0.656, P<.001) and community (β=0.005, P<.001) and the value retained (β=0.588, P<.001) by the companies. However, significant negative relationship of time with the value distributed to management executives (β=-0.068, P<.001) and non-significant relationship of time with the value distributed to shareholders (β=-0.041, P=.62), credit lenders (β=0.016, P=.72) and government (β=0.006, P=.97) were found. The study concludes that the companies’ prospects for increased value creation can be realized by distributing more economic value to employees and government and by retaining and engaging economic value in value adding activities.

Open Access Policy Article

Career and Public Policy Implications of Whistleblowing

Journal of Economics, Management and Trade, Page 1-15
DOI: 10.9734/BJEMT/2015/18122

In the past two decades, corporate fraud and other questionable practices within powerful business organizations have led to significant economic and social justice issues that demand attention of policy makers. Many insiders responsible for disclosures of these practices have paid dearly with shattered careers and disruption of family lives [1]. In spite of laws and regulations aimed at reforming ethical managerial conduct, current statistics show that unethical business practices endure to the detriment of social and personal interests of many stakeholders [2]. This paper updates an earlier version presented by the author at the 17th International Business Research Conference, Ryerson University, Toronto, Canada June 7-8, 2012 [3]. This update shows that no significant improvement has occurred in corporate governance or remediation efforts. The paper recommends aggressive enforcement and policing of existing laws and regulations and incorporation of open and non-punitive channels of communication to encourage internal, in lieu of external, disclosures of corporate misdeeds. Such channels, as part of regular corporate governance, would not only tend to minimize the chilling effect that absence of negative consequences has had on insider disclosures of corporate wrong doing but would also serve the best interest of all stakeholders. Although most of the businesses and cases referenced are U.S-based, the findings and suggestions proffered have international business import.