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How Foodies Choose Popular-Commercial Food

  • Lily Dianafitry Hasan
  • Faisal Akbar Zaenal

Journal of Economics, Management and Trade, Page 42-46
DOI: 10.9734/jemt/2021/v27i1030371
Published: 14 December 2021

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Abstract


Aims: This study aims to describe the foodie phenomenon in Makassar City regarding the process of selecting various types of popular-commercial food and/or drinks.


Methodology: The informant determination technique used is purposive (deliberate). The data collection used is by observation, in-depth interviews with informants, and confirmed by various literature studies that are relevant to the research topic. In this study, the method used is a qualitative method.


Results: The results showed that in eating activities, foodies were influenced by several things, including; the concept of eating, the concept of deliciousness and various factors that influence the activity of eating popular-commercial food.


Keywords:
  • Foodie
  • food
  • popular-commercial.
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How to Cite

Hasan, L. D., & Zaenal, F. A. (2021). How Foodies Choose Popular-Commercial Food. Journal of Economics, Management and Trade, 27(10), 42-46. https://doi.org/10.9734/jemt/2021/v27i1030371
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